The Logbook Page 7 - MAKE Beauty
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The Logbook

3 Tips for Achieving Wide Awake Eyes: Your Guide to Bright Eyes

Achieving fresh, wide-awake eyes requires the right techniques and products. The transformative power of makeup is no secret to us, and with a little help from our brightening, blurring concealer and setting powder, you can easily achieve a fresh and radiant appearance whether you’ve had a good night's sleep or not. From concealing shadows to illuminating the high points of the orbital socket, effectively diminishing dark circles and the appearance of fatigue couldn’t be easier with our guide to building a bright, wide-eyed look.
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Recreating Hailey Bieber’s Strawberry Makeup Look

‘Strawberry Makeup’ is as cute and fun as it sounds. A dewy makeup look that emphasizes strawberry-toned cheeks against clean skin, a glossy pink or red lip, and ideally some playful freckles (real or faux). Just as the recent latte makeup trend focuses on a consistent color palette of warm browns and nudes, the strawberry makeup trend spotlights soft pink and red hues on cheeks and lips.
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Meet Serum Balm Intense: A Highly Pigmented Version of Our Best Selling Lip Serum

Meet Serum Balm Intense, a hydrating lip serum that looks like lipstick but wears like a balm. Serum Balm Intense offers a bold pigment with a glossy sheen that is never sticky. The large, plush doe-foot applicator guarantees precise application, coating the lips with richly saturated color in a single swipe. With 11 meticulously crafted shades ranging from subtle nudes to bold statement colors, there’s an option for any occasion.
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Get The Look: Latte Makeup

If you’ve been on TikTok or Instagram recently, you’re likely familiar with the viral 'Latte Makeup’ concept. This trend is all about minimal complexion coverage, warm neutral tones, and a glowing effortless finish. It’s super versatile and flatters any skin tone when executed properly. The brown smokey eye makes eyes pop, regardless of your eye color. Achieve the viral Latte Makeup look in four easy steps below.

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Introducing Heat Stroke: A Must-Have Dewy Gel Cheek Tint

“When I created Heat Stroke, I wanted a cheek product that delivered high impact color but could easily be diffused for a subtle, natural looking flush. Heat Stroke’s uniqueness lies in its formulation – hydrators ensure the product melts into skin for comfortable wear while sheer, skin-mimicking pigments allow for precise application and customization.” – Carrie
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Hot Girl Makeup with Celebrity Makeup Artist Hailey Hoff

In the latest episode of 'Makeup With Friends,’ we're thrilled to have celebrity makeup artist and friend of the brand, Hailey Hoff, join our creative director, Carrie Barber. Known for her signature "hot girl makeup" aesthetic, Hailey walks us through her journey to becoming a makeup artist, how to get snatched with contour, and so much more.

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MAKE x Barbiecore

Here at MAKE, it’s no surprise that pink is dominating in fashion and beauty spheres. It’s a universally flattering color, after all. That’s why we've curated a selection of our favorite pink products below. Whether you're seeking a daring transformation or simply looking to incorporate a subtle pop of pink into your makeup routine, our modern formulas provide ultimate customization to suit your style.

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